Frankenmuth

Annual Report 2021 - 2022

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With the restructuring that took place during 2022, we have made a concerted effort to make sure that the goals of our organization are a collaborative effort between departments. By doing this we are ensuring that our staff is cross trained and prepared for long term success. Different from years past, our organizational goals have been broken down into short-term and long-term this year. Each with a department leading the charge, alongside the help of other departments(s) and community partners. Goals F O R 2 0 2 2 - 2 0 2 3 18 • Brand Extensions - finding unique branding opportunities • Expand Bandwango Tours/experiences • Update Employee Handbook • New Restaurant Week • Re-Evaluate Meeting Schedule • Digitize Frankenmuth Money • Work on Membership Mentor Program • Mobile Visitor Center • Muth Serves/Volunteer Needs • Re-Imagine Gold Outing Fundraiser • Continue DDA & City Collaborations • Create Local Discount Card • Continue working DEI efforts • Create New Networking Events • Website Upgrade • Cohesive Lost & Found • Visitor Center Remodel & Building Improvements • Tourism Development - Sports Complex. Christmas Transportation Short Term Goals Long Term Goals

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