Frankenmuth

Over 7,278 telephone inquires 36,840 guests greeted at Visitor Center, up 3,580 from last year Over 14,160 email inquiries Distributed over 80,000 coupon books 200,000 Total Visitor Guide Book Distribution: >> via 180 key locations throughout Metro Detroit, the Detroit suburbs, Southeastern Michigan, including Detroit Metro Airport, Detroit aractions 65 points in Ohio, and in Ontario. These include corporate offices, hospitals, banks, AAA service centers and hotels. 36,500 Over 12,000 >> mailed by our office to consumers, groups, tour operators, media and meeting & convention planners. Tens of Thousands >> chosen by travelers at the Frankenmuth Visitor Center, Dodge Road Visitor Center, & Welcome Centers throughout Michigan. >> Also distributed to identified sources for qualified group business. 3,000 >> distributed in visitor bags during Park It! Summer Movie Series throughout Michigan and parts of Ohio. • Open seven days a week, 361 days a year. • Provided a direct line hotel reservation service in the Visitor Center. • Provided 800-FUN-TOWN toll-free number for visitors to contact us year round. • Frankenmuth Money program continues to be strong. Offered in $5, $10, or $20 certificates. • Continued training for front line staff to improve customer service. • Displayed information at the Dundee Welcome Center during May 2016. Aer seeing the demand of our standalone Walking Map which was printed for the first time in 2016, we decided to print it again for 2017 to appeal to our travelers looking for a smaller option with just as much information. Over 70,000 Maps were distributed to visitors upon arrival at lodging properties and at the Visitor Center. Our numbers for 16-17 were all up for the Visitor Center including guest traffic, telephone inquiries, and email inquiries! visitor center 3 Thousands >> mailed in response to direct requests from our website and leads from our partnership with Travel Michigan.

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