Frankenmuth

16-17 Frankenmuth Chamber/CVB Annual Report

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Networking Events • Kickoff Dinner, aended by 291 guests in 2017 • 5 Business Aer Hours events celebrating anniversaries, expansions, remodels • White House Boutique • Chemical Bank • Frankenmuth Brewery/PedAle Trolley • Weiss Equipment • Mike Young Buick GMC • 7 Ribbon Cuing ceremonies • Annual Golf Outing with 152 registered golfers • 4 Morning Mingle breakfast meetings with an average aendance of 59 guests Local Promotional Programs • Sale Fest with 84 residents signing up to host a sale • Implemented a Spring discount promotion revolving around the Bavarian Easter Celebration that had 26 businesses participate • Scarecrow competition with 33 registered scarecrows • 1st place - Huntington Bank • Peppermint Perks Holiday Ad Campaign, $5 off any $25 purchase, with 43 participants • Friday Fun Night Series was held May 26 - September 1, with an average of 7 entertainers each Friday. It was funded entirely by donations from our gracious local businesses, totaling $10,886 Gain of 35 new members and retention rate of 92% See next page for new members At the conclusion of the fiscal year, we had 375 members and over 90 clubs and organizations and honorary members. We continued our popular Bavarian Bargains Coupon Book, which weighed in at 80 participants, making it our biggest promotion of the year, ordering 85,000 copies! We also welcomed a new Membership & Program Manager to our team this year with the addition of Morgan Townsend. membership and events 4

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